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J. D. Power and Associates
Channel: MIT TechTV
Length: 2169
Date: June 10, 2010
“PIN Optimal Auction Vehicle Distribution (ODAV) System: Applying Price Forecasting, Elasticity Estimation, and Genetic Algorithm to Used Vehicle...
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P&G Asia Pacific
Channel: MIT TechTV
Length: 2233
Date: June 10, 2010
“Marketing Mix Recommendations to Maximize Value Growth at P&G Asia-Pacific.” by V Kumar, Jia Fan (University of Connecticut), Rohit Gulati, ...
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J. D. Power and Associates
Channel: MIT TechTV
Length: 2253
Date: June 10, 2010
“Incentive Planning System: A DSS for Planning Pricing and Promotions in the Automobile Industry” by Professor Jorge Silva-Risso from the Universi...
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Allstate
Channel: MIT TechTV
Length: 2362
Date: June 10, 2010
03 “BRAN*EQT: A Model and Simulator for Estimating, Tracking, and Managing Multi-category Brand Equity at Allstate” by Venkatesh Shankar, Pablo Az...
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Allstate
Channel: MIT TechTV
Length: 2362
Date: June 10, 2010
03 “BRAN*EQT: A Model and Simulator for Estimating, Tracking, and Managing Multi-category Brand Equity at Allstate” by Venkatesh Shankar, Pablo Az...
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IBM
Channel: MIT TechTV
Length: 2344
Date: June 10, 2010
“The Power of CLV at IBM” by V. Kumar, Denise Beckman, Tim Bohling, Rajkumar Venkatesan This work involves a carefully planned and implemented p...
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Tele.Ring
Channel: MIT TechTV
Length: 2010
Date: June 10, 2010
“Planning New Tariffs at Tele.Ring – An Integrated STP Tool Designed for Managerial Applicability” by Martin Natter, Andreas Mild, Alfred Taudes, ...
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Jetstar
Channel: MIT TechTV
Length: 2686
Date: June 09, 2010
"A Dynamic Model of Consumer Choice to Brand Development" by John Roberts of the Australian National University and London Business School, Peter ...
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Prudential
Channel: MIT TechTV
Length: 2419
Date: May 29, 2010
"Uncovering Implicit Customer Needs for Determining Explicit Product Positioning: Growing Prudential Annuities Variable Annuity Sales" by V. Kuma...
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Bayer
Channel: MIT TechTV
Length: 2710
Date: May 29, 2010
"Dynamic Marketing Budget Allocation across Countries, Products, and Marketing Activities at Bayer"by Marc Fischer of the Univer...
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Bayer
Channel: MIT TechTV
Length: 2710
Date: May 29, 2010
"Dynamic Marketing Budget Allocation across Countries, Products, and Marketing Activities at Bayer"by Marc Fischer of the University of Passau, S...
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Inofec
Channel: MIT TechTV
Length: 2479
Date: May 29, 2010
"Marketing Profit Impact: Quantifying Online and Offline Funnel Progression at Inofec"by Thorsten Wiesel of the University of Groningen, Koen Pau...
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I got punched by an old guy, for farting near his wife. Read MoreComic book creator Stan Lee talks the future of the medium in the digital age. Panelists Zachary... Read MoreThe U.S. launch of Spotify is still on music lovers' minds. Join Zachary Levi, from NBC’s... Read MoreTuesday: Rupert Murdoch testifies before Parliament on the hacking scandal that brought down "News... Read MoreAfter a long slump, the home construction industry may be showing signs of life. But as Bill... Read More | 1 2 3 4 5 |
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