Why CEOs and founders need to be salesmen and learn how to sell, sell, sell In this segment of Lessons Learned, Bambi Francisco sit downs with serial entrepreneur David Sifry, founder and CEO of Offbeat Guides. Sifry also founded four other startups, including Technorati, which he was at the helm of for five years. BF: David, you’ve started five companies, and in 17 years, you've raised $110 million in venture financing. What are your three pieces of advice to entrepreneurs?  DS: Number 1 is sell, sell, sell. As an entrepreneur, as a CEO, even as a founder of a company, you've always got to be selling, closing, and figuring out how to make your product better, smarter, faster, and how to sell it more easily to people. It's the lifeblood of the company. Number 2 ...   [ Read more ]