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Mark Pincus' lessons from Tribe - fail fast
Founder of social gaming powerhouse Zynga talks about his first foray into social networking This is a continuation of my "Lessons Learned" interview with Mark Pincus, founder of Zynga, the largest social gaming company and publisher of the popular Texas Hold’Empoker game on social networks. Prior to Zynga, Pincus founded Tribe, a social network, back in 2003. Its technology was sold to Cisco Systems in 2007.In this interview, Pincus talks about why he considers Tribe a failure and the lessons learned he brought over to Zynga. Here's an edited version of the interview.MP: I would consider Tribe a failure from an investor standpoint. So, lessons learned from Tribe - No. 1, especially if you’re going after consumer Internet, pick the macro and test continually to get the metrics that work. One lesson was that ...   [ Read more ]
Video Length: 0
Date Found: April 27, 2009
Date Produced: April 27, 2009
View Count: 15
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