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Changing Consumer Behavior with Green Marketing
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Changing Consumer Behavior with Green Marketing
Dorothy Mackenzie says marketing is linked to overconsumption and huge environmental footprints. However, green marketing has an important role to play in changing patterns of consumer behavior and promoting eco-friendly and sustainable lifestyles.
Video Length: 71
Date Found: January 07, 2011
Date Produced: January 06, 2011
View Count: 0
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