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The Dawn of Cable TV’s Addressable Advertising Nears
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The Dawn of Cable TV’s Addressable Advertising Nears
NEW YORK (AdAge.com) — Canoe, the technology consortium backed by the country’s six largest cable media companies, will launch the television industry's first national addressable advertising system next month. A long-talked about concept, national addressable advertisi...
Video Length: 0
Date Found: April 08, 2009
Date Produced:
View Count: 9
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