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Ooyala personalizes the new media experience
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Ooyala personalizes the new media experience
"Our goal is not just to build a publishing platform but to build a personal media platform." In part two of my interview with Ooyala CEO and Co-founder Bismarck Lepe, he talks in more detail about how his company is expanding their offering within the online video platform market with a key focus on personalizing the consumer experience and at the same time helping their content owners build a real business. In the previous post, he described that in the new media consumption world of today the consumer is the new brand manager and is in control of what they see when they want to see it. Ooyala has analyzed where the industry is headed, based on data collected by Quantcast, and believes that the current market for online video platform is roughly of 300,000 customers who are people who are ...   [ Read more ]
Video Length: 0
Date Found: July 08, 2009
Date Produced: July 08, 2009
View Count: 14
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