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Full interview: Tom Bedecarré of AKQA
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Full interview: Tom Bedecarré of AKQA
The last couple of years have been pretty brutal for advertising agencies. AKQA is a digital specialist, and the last large independent one. Tom Bedecarré, its chief executive, explains to Tim Bradshaw, digital media correspondent, why it’s been faring better than rivals, how the industry is changing and the company's future as bidders line up to take it over.
Video Length: 587
Date Found: October 15, 2010
Date Produced:
View Count: 1
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