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Kosmix to introduce sponsored widgets
Co-founder talks about how the Web guide plans to make money, and its profit goals by 2010 You’ve heard of sponsored listings, but have you heard of widget listings?Probably not. That's because it's a new concept being introduced by Kosmix, an alternative search engine seeking to help users browse the Web. In this interview, Kosmix co-founder Venky Harinarayan talks about how Kosmix plans to monetize its service through sponsored widgets. Every module on Kosmix's site is a widget, said Harinarayan, referring to sites, such as Google, YouTube, Wikipedia and Flickr, that Kosmix aggregates for information. To this end, "[advertising] Widgets fit more naturally with the site's paradigm," he said. "If you're looking at digital cameras [for instance], Sony can give you a rich widget [with offerings]." (See past interviews with Harinarayan below)Interesting idea, and certainly novel. But ...   [ Read more ]
Video Length: 0
Date Found: January 22, 2009
Date Produced: January 22, 2009
View Count: 13
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