WidgetBucks CEO Matt Hulett on what it takes to run a startup What does carrying water and chopping wood have to do with startups? A mindset that keeps one focused, according to Matt Hulett, who’s had a long career building up Internet companies from AtomFilms to the corporate division of online travel pioneer Expedia. I won't get into his bio here, you can read it on his profile page. Suffice it to say, Hulett's had ample experience at startups. He's also a bit of a turnaround manager, typically joining companies at their nadir, or early days, and ramping them up into profitable and viable businesses. His most recent "turn-around" effort has been with WidgetBucks. Hulett joined Mpire in 2006 as CEO, only to turn the comparison-shopping company's focus to vertical ad networks. ...   [ Read more ]