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Advertising’s move to leverage social networks
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Advertising’s move to leverage social networks
The last couple of years have been pretty brutal for advertising agencies. AKQA is a digital specialist, and the last large independent one. Tim Bradshaw analyses his interview with Tom Bedecarré, in which the chief executive of AKQA explains how the industry is changing and the company’s future as bidders line up to take over the last large independent digital advertising specialist.
Video Length: 334
Date Found: October 15, 2010
Date Produced:
View Count: 0
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