This video and "Heiva on Bora Bora 2" show the Heiva festival celebrations on Bora Bora, which take place in the village square of Vaitape. Each of the communities on Bora Bora prepares an elaborate floral float, and they are brought into the square one at a time. Each float is accompanied by the villagers of that community in traditional dress, usually singing and accompanied by the local string band. Judges award prizes for presentation. The three floats shown in this video are based on (1) the sea turtle creation myth, (2) Hina, the moon goddess, and (3) the traditional Polynesian custom of the first-born grandson's being raised by his grandparents so as to be taught, and to be responsible for upholding, the traditional ways.