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News Hub: Cartoon Battle for Boys
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News Hub: Cartoon Battle for Boys
Kids TV programmers are in a battle to capture boys. Behind their drive: their research that boys watch more animated series than girls, play more videogames, and represent a lucrative market for toys and sports-merchandise. Amy Chozick has details.
Video Length: 296
Date Found: July 12, 2011
Date Produced:
View Count: 0
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