To be bright and full of energy in the mornings, it is crucial to get a good night’s rest. A man who has a heavy dinner, reads horror books and tosses and turns all night is the perfect illustration of ‘how not to enjoy a good night’s rest’. At the chemist where a woman buys a tin of MILO, she is told to follow the ‘golden rules for sleeping well’. These are taking your mind off things by reading a little, having a light supper, and drinking a cup of MILO before bed, which ‘soothes the body and nerve’. She has a full night’s rest.