It Is What It Is — IT IS WHAT IT IS - OFFICIAL TRAILER. A modern day contemporary movie musical with a completely original score, IT IS WHAT IT IS explores the lives of seven young New Yorkers during a twenty-four hour period of near misses, tattered relationships and crumbling dreams. A Bohemian dog walker, an unemployed single mom, a Swedish fashion photographer, an aspiring dancer from Georgia, a gay South African model and two British grad students inadvertently discover that sometimes to find yourself, you have to acknowledge being lost.