SHARE program launched to address the challenges of achieving blood pressure goal.  The SHARE steering committee announce the launch of Supporting Hypertension Awareness & Research Europe-wide (SHARE) program on World Hypertension Day 2009 (17th May). SHARE is a collaborative program of top European physicians supported by Daiichi Sankyo Europe to quantify and qualify the real burden of hypertension in Europe; achieved through a pan-European interactive physician survey (www.SHARE-hypertension.com) and a series of knowledge sharing meetings across Europe. The goal is to utilise this information to propose the right combination of simple and effective solutions to overcome the challenges of getting to blood pressure goal. To view Multimedia News Release, go to