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TubeMogul 2.0 democratizes video analytics
Web video distribution and analytics company sets new standard for online viewing metrics Leading web video distribution and analytics company TubeMogul recently launched TubeMogul 2.0 which "democratizes video metrics" by providing free video tracking capabilities that were once exclusive only to large media companies and advertisers. TubeMogul’s powerful InPlay technology, incorporated into their platform from their acquisition of video analytics firm Illumenix, was previously only available to sites hosting their own video, but is now integrated on 15 of the Web's top video sharing sites, including Brightcove, DailyMotion, MetaCafe, blip.tv, Break.com, Howcast, eBaum’s World, Graspr, GrindTV, Sclipo, Webcastr, Viddler, 5min, Streetfire.net and Sevenload — with more to come soon. TubeMogul says they are in talks with YouTube, who along with Hulu are not among the sites included.So for the first time ever, video ...   [ Read more ]
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Date Found: June 07, 2009
Date Produced: June 07, 2009
View Count: 5
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