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Sex and relationship startups mine some of the biggest markets
Gary Kremen, the straight-talking founder of mega-successful sites like Match.com and Sex.com, had an insightful piece of advice the last time we spoke with him. In discussing what markets have the most potential, he said he favors those that cater to basic needs shared by all human beings. "The closer you are to Maslow's hierarchy of needs, the better you do," says Kremen, whose latest venture, Clean Power Finance, is trying to bring solar power to the masses.That's addressing what's known as a physiological need -- meaning food, warmth and shelter.Two notches above that on Maslow's pyramid is the need for love and companionship, needs that many of the startups with pitches on Vator.tv are targeting.While most of them are dating ... [ Read more ]
Video Length: 0
Date Found: September 23, 2008
Date Produced: February 07, 2008
View Count: 101
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