Roger Martin, Sebastian Mallaby, Chrystia Freeland and Felix Salmon discuss critically important, but largely overlooked business practices. Unlike NFL players, business leaders have been allowed to continue betting on their own game. Executives compensated with stock based incentives and motivated by the price of their company’s shares are playing the "expectations game" while the “real game” plays on unnoticed. The result? Massive market meltdowns, a series of ethics breaches and accounting scandals. Is this the new normal? Will business leaders begin to recognize their blind spots?