Paul Smith is Britain’s most successful fashion designer. He combines a flair for eccentric, subversive detail, with a dedication to craftsmanship, and a strong sense of business and marketing.23.11.2003 Paul Smith is Britain’s most successful fashion designer. He combines a flair for eccentric, subversive detail, with a dedication to craftsmanship, and a strong sense of business and marketing.He is also deeply immersed in the visual arts and popular culture and the inspiration for his work is exceptionally wide-ranging. He has adapted paintings, comics and film and his sources reveal the passions and enthusiasms of a designer committed to innovation. This talk explores his approach to creative inspiration and the thinking behind his work.Paul Smith is the author of You Can Find Inspiration in Everything (Thames & Hudson 2003).