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Ian Schafer on user-generated content
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Ian Schafer on user-generated content
Ian Schafer, CEO and founder of Deep Focus, was keynote speaker at the IAB's Leadership Forum on User-Generated Content and Social Networking. Schafer said asking users to create content doesn't mean marketers don't have to stay creative themselves.
Video Length: 0
Date Found: January 16, 2009
Date Produced:
View Count: 3
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