Online video monetization isn’t just about ads, but pay-for-play In 2008, about a billion dollars was spent in online video advertising. In this 2nd part interview with Ooyala founders, Bismarck Lepe, Sean Knapp, and Belsasar Lepe, Bambi Francisco dives into the future of online advertising. In the interview, Bismarck Lepe talks about how Ooyala plans to launch in the first quarter, a subscription capability for its clients.  BF: Let's start with your ad network platform and how you work with advertising networks and advertisers. Can you just explain a little bit how that works?Bismarck Lepe: Well, right now we are primarily in the enablement business. We don't have our own ad network. We have a pretty significant footprint of people who are serving ads. But I think Sean can ...   [ Read more ]