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Status Update - Understanding the Old Spice social campaign
Status Update - Understanding the Old Spice social campaign
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Status Update - Understanding the Old Spice social campaign
The Old Spice The Man Your Man Could Smell Like campaign and the follow-up response videos represent a prime example of a social media campaign done right . Starring Isaiah Mustafa, the highly produced commercials and off the cuff response videos seemed to win over the entire Internet. Jay Goldman offers some successful ad campaign take-aways from the Old Spice win that can apply to your own social media marketing campaign.
Channel: Butterscotch
Category: Technology
Video Length: 253
Date Found: August 05, 2010
Date Produced: June 29, 2010
View Count: 0
 
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