These days, social networks seem to be the place where people can track a person’s whereabouts, their latest accomplishments, or what they’re working on, to who they last engaged with. To that end, applying social network features inside a company may be a more effective and transparent way for employees to innovate. That’s the idea behind BrightIdea’s social network platform for the enterprise. “Large companies deploy our platform to stimulate innovation amongst their rank and file employees,”  said Matt Greeley, CEO of BrightIdea, a white-label software company that brings social networking features inside the corporation. BrightIdea, which was founded in 1999 and is growing revenue at 200% annually, is already managing innovation for some large clients, such as Cisco Systems, ... [ Read more ]