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Tim Draper on building a new-media brand
The real-time, interactive nature of the Internet will offer revenue opportunities for content creators that were rarely available using the traditional Hollywood business model, according to venture capitalist Tim Draper.However, taking advantage of those opportunities -- ranging from online merchandising to placing ads in front of fans -- will require building a new-media brand, says Draper, founding partner of the Silicon Valley firm Draper, Fisher Jurvetson. Draper shared his insight after we asked him at the OnMedia conference in NY what has surprised him about the business of new media. While answering the question, Draper also put in a plug for Glam, the fast-growing online women's network in which Draper, Fisher Jurvetson has a stake.Glam "started out as a Web site ... [ Read more ]
Video Length: 0
Date Found: September 23, 2008
Date Produced: February 13, 2008
View Count: 1
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