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How do you control your image and brand?
Everyone is a celebrity these days; Nombray can be your online brand manager In this segment, Bambi Francisco interviews Venrock's Venture Capitalist Brian Ascher about how to control your online image and brand. On the Web, consumers, particularly the younger generation, are certainly learning how to take control of their lives. At the same time, they're becoming too transparent, through their presence on the social networks. Is there a way to control their brand as people become overly transparent?She interviewed Venrock venture capitalist, Brian Ascher, to get his view.BF: Thanks for joining us. Talk to us a little bit about how can we control our brand if there is a way to do that. BA: Right. I think that more and more consumers are realizing that in today's online world, or online life ... [ Read more ]
Video Length: 0
Date Found: January 13, 2009
Date Produced: January 13, 2009
View Count: 12
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