People Magazine Hero Among Us Karen Trilevsky founded FullBloom Baking Company in Newark, California in 1989 and has been the company’s sole owner for 21 years. People Magazine recognized Karen as Hero Among Us Karen's passion for baking and enthusiasm for turning good values into good business have kept her intimately involved in day to day operations. Karen built FullBloom around three core values: make the highest quality, best tasting baked goods possible, be committed to the environment and sustainability, and care for the health and well-being of the community. Karen currently sits on the Board of Directors of Food, Family, Farming and FullBloom's own Smart Cookie Scholarship Fund. www.fullbloom.com About TEDx, x=independently organize event In the spirit of ideas worth spreading, TEDx is a program of local, self-organized events that bring people together to share a TED-like experience. At a TEDx event, TEDTalks video and live speakers combine to spark deep discussion and connection in a small group. These local, self-organized events are branded TEDx, where x=independently organized TED event. The TED Conference provides general guidance for the TEDx program, but individual TEDx events are self-organized.* (*Subject to certain rules and regulations)