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Forget email lists, try cost-per-lead (CPL)
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Forget email lists, try cost-per-lead (CPL)
Pontiflex helps publishers/sites monetize their co-registration process with cost-per-lead solutions During these recessionary times, publishers and online commerce sites need to consider all options when it comes to monetizing their sites.One way to monetize a site is to sell users as leads at the time of registration. For example, when you’re checking out at Orbitz, you may see a list of ads for some service. If you accept to receive any information from those services, you're actually worth something - possibly several bucks - to Orbitz. It's additional revenue that's something to consider.On the flip side, the beauty for the advertiser is that they get a certain amount of information from you, like your email, and they get a pretty qualified lead. One startup, which raised $2.5 million at the start ...   [ Read more ]
Video Length: 0
Date Found: February 13, 2009
Date Produced: February 13, 2009
View Count: 2
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