Sebastian Straube consults leading Polish and German companies on sustainable business practices, in areas ranging from using renewable energy sources to social entrepreneurship. Following academic research into renewable energy and sustainable urban design, Sebastian founded a think tank and sustainable business hub at the European University Viadrina and is also Vice Director of the Responsible Business Institute (Instytut Odpowiedzialnego Biznesu), a think and do tank which deals with the future role of corporate social responsibility, based in Warsaw. His current research project concerns sustainable innovations, in the context of open collaboration. Sebastian’s talk at TEDxWarsaw tedxwarsaw.com centered around sustainable business practices considered important by leading European CEOs. About TEDx, x=independently organized event In the spirit of ideas worth spreading, TEDx is a program of local, self-organized events which bring people together to share a TED-like experience. At a TEDx event, TEDTalks video and live speakers combine to spark deep discussion and connection in a small group. These local, self-organized events are branded TEDx, where x=independently organized TED event. The TED Conference provides general guidance for the TEDx program, but individual TEDx events are self-organized.* (*Subject to certain rules and regulations)