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Luxury Despite the Crisis - A Profile of Poggenpohl CEO Elmar Duffner
Luxury Despite the Crisis - A Profile of Poggenpohl CEO Elmar Duffner
Report
Luxury Despite the Crisis - A Profile of Poggenpohl CEO Elmar Duffner
There’s a lot of interest in cookery at the moment. Hardly a day goes by without a TV cookery show and the market is flooded with cookbooks. The western German kitchen manufacturers Poggenpohl are also benefiting from the trend.The company exports three quarters of its kitchens abroad, but only produces them here in Germany. Poggenpohl CEO Elmar Duffner is optimizing the manufacturing process using Japanese Kaizen principles – with the support of his staff. We accompany the company head through the world of kitchens, watch him cooking for his daughters and cheering on his local soccer team. Report by Marion Hütter.
Channel: Deutsche Welle
Category: Business
Video Length: 297
Date Found: December 09, 2009
Date Produced:
View Count: 0
 
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