BT is broadcasting the 2nd biggest wedding of the year on April 23, bringing together Adam and Jane, the screen couple played by Kris Marshall and Esther Hall. Momentum for the next phase of the ongoing television advertising drama has been fostered with an online campaign at BT Life and Facebook in which fans voted on the brides dress, the wedding car and music for the first wedding dance. BT invited members of the public to give their feedback on the campaigns ongoing plot with a commercial, Heart to Heart. Agency: AMV BBDO, London.