Charlene Li helps us evaluate Watercooler, a site for sports and TV fans This week, we take a look at Watercooler, which brings fans of popular shows, such as 24, 30 Rock and Seinfeld, and sports teams, such as the LA Lakers and Oakland A’s, together across major social networks, such as Facebook, MySpace, Bebo and hi5. Joining us to analyze the popular social media company is Charlene Li, a social media guru and founder of Altimeter Group, a digital strategy consulting company. Here's our observations of 2-year-old Watercooler, which has raised $4 million in funding and has 35 million users, according to CEO Kevin Chou in his video pitch. - Watercooler is doing the right thing by going to where the fans are. You can't sell hot dogs in a parking lot, ... [ read more]