CEO David Kidder talks about why his ad management software offers 'Apple-like' simplicity Clickable, a NY-based startup that's trying to simplify the process of managing advertising spend across Google, Microsoft and Yahoo, just announced that it raised $14.5 million led by Founders Fund, with participation from initial investors Union Square Ventures and FirstMark Capital."Clickable is a Web service that makes online advertising easy," said David Kidder, Clickable CEO and founder, in a recent interview with me. "We're a partner with all of the ad networks to bring simplicity to online advertising experiences in managing spends in Google, and Yahoo and Microsoft... We do that with Apple-like simplicity." Clickable focused on small to medium sized businesses that spend between $2500 and $50,000 a month, said David. To this end, Clickable doesn't really compete with ... [ Read more ]