Go Daddy Group Inc, an Internet domain and hosting company, is reportedly in talks to be acquired by a group led by KKR & Co (NYSE:KKR) and Silver Lake Partners for more than $2 billion, according to an unnamed source.The source declined to be named because the matter is still private. Go Daddy registers domain names and hosts websites for a minimum price of $5 per month.The company has raised its profile in recent years by running suggestive and provocative ads during the Super Bowl featuring female racecar driver Danica Patrick.Silver Lake is a private equity firm based in Menlo Park, California that focuses on investing in tech companies.KKR & Co has a potential upside of 37.3% based on a current price of $15.7 and an average consensus analyst price target of $21.56.