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DJ Jazzy Jeff and Peedi Peedi: "Brand New Funk 2K7"
“Brand New Funk 2K7” is taken from the much acclaimed The Return Of The Magnificent album by DJ Jazzy Jeff. A celebratory summer vibe is the focus as Jeff and Roc-A-Fella signing Peedi Peedi (reprising Will Smith’s role on the 1988 original) bounce though the streets of Philadelphia in a borrowed ice cream truck on their way to get busy in front of a sold out crowd. The video features clever references to the original version and “The Fresh Prince of Bel Air” along with a plethora of cameo appearances from hip-hop mainstays such as DJ Premier, J-Live, Young Leek, DJ Excel, Megan Rochelle, Young Gunz, Jay Ski, Touch Tone and Young Steff. Featured vocalist Peedi Peedi is a member of Roc-A-Fella’s State Property crew. He also recently contributed a verse to the Roots’ latest album Game Theory. Peedi’s appearance on “Brand New Funk 2K7” gives the track a sing-song bounce, adding youthful energy to the well loved beat. “Brand New Funk 2K7” has been receiving early support on top commercial radio from 103.3 The Beat in Philadelphia to 97.9 The Box in Houston, as well as nationally syndicated hip-hop stations on XM, Sirius and Music Choice. Diverse, soulful, edgy and warm, The Return Of The Magnificent is everything flavor-of-the-month rap music isn’t in 2007. Easily as substantial as its prequel, it reminds us that Jeff is as capable a producer as he is a DJ; equally proficient in playing other people’s records as he is making his own.
Video Length: 290
Date Found: October 09, 2007
Date Produced: September 07, 2007
View Count: 464
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