GotCast and GoBig Network founder on why scale rocks and 'growing' a business is a crappy model If there is one thing that makes life easier for a startup, it's a business model that scales. This is one of the key lessons for serial entrepreneur Wil Schroter, founder of GotCast.com, an American Idol meets YouTube site, and GoBig Networks. "There's a big difference between growing a business and scaling a business," he said, in this short video clip where he offers up lessons to entrepreneurs, based on his experience. "Growing a business is what you do when you add people, as you add revenue. Every dollar you bring in, you hire another person to service that revenue. It’s a crappy model. I tried it, and it didn’t work out so well. "Scaling is different from scaling a ... [ Read more ]