The Thing You Like Must End Soon : The narrator introduces a series of lifestyle choices that customers might like, illustrated by a number of people seen in lounge furniture settings, with examples of sofas shown with reductions in their prices. She notes that DFS has something for each of those choices, and advises that the Élan Collection is half price, and also that the store offers four years free credit with no payment until January 2012. She concludes that is 'a DFS Thing', which must end soon.