Covering The Basics Of Internet Marketing Internet marketing gives you the ability to publish your products and services over the internet through your own website or promotion link. In order for your website to be visible via the internet, you need a few basic components.  You need what is called a hosting account as well as a domain name. A hosing account is a place to store your files online so they are visible for everyone to see. A domain name is the registered online address for your website. This helps people find your content and establishes an identity for your website. Thirdly, you need a website or blog. For this, I personally recommend Wordpress. This is a content management system where you can actually log into the back office so to speak and change the way your content is viewed.